High Ticket Affiliate Marketing – All You Need to Know

19 Jul 2024

Read our guide to get the run-down on high ticket affiliate marketing programs, how you can make them work for you, and even start earning from them.

Discover everything you need to know in this comprehensive guide:

Have you ever clicked on a link for a product recommended by someone else? Chances are, it’s an affiliate link. If the product carries a high price tag, this is known as high ticket affiliate marketing.

There are a range of high ticket affiliate marketing programs that are designed to help those who feature the link earn a sizable commission from selling fewer products. It also helps businesses sell more online. It has become an increasingly popular strategy, with figures showing that UK affiliate marketing spend reached about $828 million in 2020, which is about 10% higher than the affiliate marketing expenditure in 2019.1.

What is High Ticket Affiliate Marketing?

High ticket affiliate marketing is a high-priced product you can earn commission from. This is earned by someone purchasing said item by using an affiliate link you provide them with. 

Affiliate marketing itself is where one business allows a third party to sell its products. The third party (or affiliate) will use its own marketing strategies to promote their products. When someone clicks on the link being promoted by the affiliate, the company will pay a commission – and they get that all-important sale. For example, if you run a beauty salon, you may use a specific brand of beauty products. If you feature the brand on your website, you could create a partnership with the brand and have an affiliate link. This way, when customers purchase the beauty products, you earn a commission. 

The commission value is determined by the product type and its price. Now, this is where high ticket affiliate marketing is different to standard affiliate marketing.

The average affiliate commission is between 5% and 30% per sale.2 If it’s a low-priced product set at 5%, it could take a while to build up the commissions pot, plus the company will need to sell lots of products instead of making one big sale. By focusing on promoting high-ticket affiliate commissions these can earn you $500 to $1,000+ with just one sale.

Does It Work?

Yes, it does work – when done correctly. 

One of the biggest benefits is that it’s a win-win for everyone involved. The person who owns the product achieves a sale, the affiliate earns a commission, and the customer gets a good recommendation. Let’s not forget that it allows both the affiliate and product owner to make more money from less sales (and, some may say, less work).

How Can You Make Money from It?

To get started being an affiliate, choose a product you want to promote. Once you have chosen this, you can apply to join the affiliate program for the product. This will give you your own unique affiliate link which, when used, will earn you commission.

How Much Money Can Be Made with High Ticket Affiliate Marketing Programs?

One of the biggest pros is that there is no limit to how much you can make. As long as the link is live, and you’re promoting it well, you can keep earning from it. So, you can make as much or as little as you want. According to Zip Recruiter, the average high ticket affiliate marketing salary is just over $72,000.3 However, top earners are receiving a six-figure sum of $119,000 – just under $10,000 a month.

Marketing Strategies to Boost Sales

There are a number of strategies you can use to get the best experience from a high ticket affiliate marketing program.

  • Know the product: Use the product and get to know it. By doing so, it allows you to pick the best features to help you promote it. By knowing the product like the back of your hand you can gain customers’ trust by being reliable in your recommendations.
  • Review it: Provide an in-depth review of the product so people will be inclined to purchase. You should include a mixture of pros and cons – after all, nothing is perfect. It’s likely customers will read multiple reviews before purchasing, so if yours is the only glowing recommendation, it may look like you’re simply pushing for a sale. By highlighting both the positives and negatives, this can show you’re a reliable source.
  • Offer an incentive: To encourage a sale you can offer an incentive such as a free gift on any affiliate products purchased. Be sure to explain that the gift will be given upon an order being placed – remember, a sale is needed to get the commission. 
  • Track the links: This is important. You will want to see where traffic is coming from. Are you getting a higher click-through-rate from your marketing email, your social media page, or somewhere else? By seeing where traffic is coming from you can establish which sources are useful and the ones that are not.

Top Tips for Making an Impact

  • Quality content is key: When preparing to link a product ensure the quality of the content is high. A short review simply covering the pros won’t cut it in the world of high ticket affiliate marketing. Invest time into producing content that is honest yet enticing. 
  • Don’t just sign up to any program: Find a program that suits your niche, and you have an interest in. You’ll be able to promote it much more effectively and really encourage others to buy it.

For business tips and advice, sign up to Groupon Merchant today to start networking and boosting your business.

    1. https://influencermarketinghub.com/affiliate-marketing-stats/
    2. https://referralrock.com/blog/affiliate-commission-rates/
    3. https://www.ziprecruiter.co.uk/?utm_source=zr-go-redirect