Get the Visibility Your Business Deserves

Groupon is a marketplace where merchants promote their businesses to diverse local audiences on a "pay-for-performance" basis.

After you join our platform, we help you craft an attractive offer for the products or services you want listed. But unlike traditional marketing platforms which make you pay upfront to host your ad, Groupon covers all the initial costs to set up and promote your deal. You don't pay a thing until after a customer buys and redeems a voucher, and our marketing fee is then deducted from your payout for that transaction.

So instead of paying upfront for marketing which may or may not generate sales, you only pay for results after we've successfully marketed your deal and sent customers your way!

Groupon Website

Your Groupon deal page unlocks access to millions of users as they shop. It also links your business’s website or social media, so customers can learn more about you even after your campaign.

Mobile Application

Groupon’s mobile app has over 200 million downloads and counting. That means customers can seek out and access your deals almost immediately.

National Media Outlets

Groupon drives business to your campaign by investing in online video, social advertising, search engine marketing (SEM), organic search (SEO), email marketing, and other online advertising, as well as national campaigns in traditional media outlets.

A Groupon campaign can support the rest of your marketing efforts to help you meet a variety of business goals, from researching customer demographics to reactivating lapsed customers.

Your deal page links to your website and social media, serving as a source of brand exposure. Responding to Groupon reviews provides you with positive testimonials to share and improves your reputation. Training staff to upsell or offer in-house discounts to Groupon customers can boost revenue and convert new customers into regulars. The Merchant Center portal lets you review data on campaign performance and customer demographics to inform and fine-tune your marketing strategy.

Groupon Merchants cover a broad range of industries, in categories which include:

• Food and Drink
• Beauty and Wellness
• Culture, Activities, and Events (“Things To Do”)
• Home, Auto, and Local Services
• Hotels and Travel

Yes; you can build your campaign on desktop or mobile with our self-service Campaign Manager. If you're not a Groupon Merchant yet, you'll have to sign up first to get a Merchant Center account. If you're already a Groupon Merchant, log in to Merchant Center, select the "Campaigns" tab, and click “New Campaign”.

We provide a whole suite of Merchant Tools to help you get the most out of your Groupon campaign:

Merchant Center - The portal where you can create and manage campaigns, redeem vouchers, view performance data and customer demographics, update your business's information, reach out to Merchant Support, access other tools, and more.

Campaign Manager - The self-service tool which lets you build and launch your own campaign, as well as make edits at any time.

Booking Solutions - Making your Groupon campaign bookable streamlines the purchase process and boosts business. Try our free Booking Tool!

Yes; with our Groupon Merchant mobile app you can manage your Groupon campaign on the go. It has all the capabilities of the desktop version of Merchant Center, letting you redeem vouchers, get instant help, and more. Get it now for Apple or Android!